Seminar: Digital Marketing – Do Your Best Online in 2019

Mobile, voice search, influencers, podcasting, messaging apps, chat bots, advertising, data, privacy…

Digital marketing is constantly evolving, and it can feel like a constant battle to keep up.

While we have a practical focus for our workshops and training – providing important skills for various platforms and topics – we understand how challenging it can be to decide which areas should be focused on.

In our first seminar for 2019, we will share our strategic framework for how to approach your digital marketing, which will assist you in deciding how to prioritise and prepare for a successful year.

Our experienced trainers will also share their top tips for digital marketing trends to look for in 2019.

Don’t miss out on this opportunity to plan ahead for a successful year online. Limited places. Register below.

Seminar format:

  • 3:00 – 3:15pm Arrival
  • 3:15 – 5:00pm Seminar and panel discussion
  • 5:00 – 6:00pm Networking, drinks and nibbles

Seminar inclusions:

  • digital marketing strategy framework (printed and digital)
  • insights of top digital marketing trends to consider for your organisation for 2019
  • networking drinks and nibbles

Please note: You do not need to bring your laptop to this session. Pens and paper will be provided.

This seminar is for:

  • marketing professionals
  • agency account and digital marketing managers
  • business owners, marketers and managers
  • freelancers and consultants

About our speakers:

Erica Stacey, Digital Marketer / Trainer / Principal, Scout Digital Marketing and Training

Erica is our Google Analytics, Google Ads and SEO trainer.

Erica has had over a decade of experience – working for agencies and a wide range of clients – in digital and social media marketing strategy, website development, search engine optimisation (SEO) and marketing (SEM), content marketing, inbound marketing, online advertising and so much more.

A professional in the field of design, branding and marketing, she is a trusted name in the Adelaide community to help an array of businesses sort out and achieve their marketing objectives.

Jen Evison, Digital Marketer, Jennifer Evison Consulting

Jen is our social media marketing trainer.

Jen has extensive experience in the social media space and is renowned for her food and beverage marketing. Previously, she managed the social media channels for Allrecipes in the US before moving to Australia and continues to work with Australian and US businesses helping them achieve social media success over the past decade, including a prominent wine brand.

With tertiary qualifications in business marketing, she has a genuine talent for strategising, being across best practice and creatively discovering and constructing effective content for a range of social media channels.

Jen has an unending enthusiasm for presenting and participants will be delighted by her effervescent and good humoured nature.

Fiona Blinco, Digital Marketer, DIY Digital

Fiona is our email marketing trainer.

As a specialist small business and sole trader online marketer, Fiona Blinco has a wealth of knowledge that she is ready to share for those who want to upgrade their online marketing prowess.

Her obvious passion lies with keeping customers loyal whilst discovering new ones via a savvy online presence.

She’ll help participants uncover the transformative ways of using databases and segmentation and other email marketing platforms out there to create and sustain, not just regular, but effective communication.

Amelia Veale, Chief Storyteller and Director, Narrative Marketing

A dynamic and engaging speaker and trainer, Amelia understands how overwhelming it can be for businesses to know how to engage their audiences through digital and social media channels.

That’s why her training is delivered in a practical – and engaging – way, translating complicated, technical jargon, into everyday, relatable language that’s easy to comprehend AND put into practice to get results.

Amelia’s marketing career spans nearly two decades, and includes working for local and state government, the non-profit sector, plus a ranges of small to medium businesses. She is an experienced communications presenter and trainer, successfully delivering sessions across Australia

Venue:  

Venue Phone: 08 7099 3576

Venue Website:

Address:
167 Flinders Street, Adelaide, South Australia, 5000, Australia

Description:

Intersect is a modern coworking facility conveniently located in the CBD. It offers a number of meeting and training rooms used for our workshops.

Wifi, coffee, tea, water and light refreshments are provided. You simply need to bring your own laptop and charger.

Intersect is conveniently accessible via public transport, or we recommend the UPark – Pirie/Flinders car park located opposite.

Please wait in reception and your trainer will welcome you to your training room just prior to your session.

  • Thursday 31 January 2019
    3:00 pm - 6:00 pm

Erica Stacey

Erica is a Google Analytics and Google Ads certified professional, so you’re in qualified hands. Erica has had over a decade of experience – working for agencies and a wide range of clients – in digital and social media marketing strategy, website development, search engine optimisation (SEO) and marketing (SEM), content marketing, inbound marketing, online advertising and so much more. A professional in the field of design, branding and marketing, she is a trusted name in the South Australian and online community to help an array of businesses sort out and achieve their marketing objectives.