Digital Strategy Bootcamp

Be prepared to do your best online in 2020 with a solid digital marketing strategy!

Marketing your business online can be overwhelming.

There are so many options available. They are changing all the time. And there are oodles of experts and “gurus” popping up in your feed claiming to have the ONE THING you need to make it.

Over the years I have worked with many individuals, organisations and businesses who don’t know where to start, or don’t know if what they are doing is right or even working.

In all of these situations we have solved the stress, frustration and confusion by developing and implementing a simple strategy – that is tailored for their situation (not an off-the-shelf cookie cutter template promising to do it all for you).

The digital marketing strategy framework I use has been developed and refined over my 10 years of working in digital marketing, and with literally hundreds of individuals, businesses and organisations.

It has the flexibility to work for all shapes and sizes, and can be as simple or detailed as required.

And I am now developing an online course to share this tried and tested digital strategy framework with you.

This digital marketing strategy course will guide you through the essential steps to develop a successful and sustainable digital marketing strategy for yourself, your business or organisation.

The digital marketing strategy course will include a combination of video explanations, worksheets and other resources to help you focus on the digital marketing tactics that will help achieve your aims and objectives.

It will help you cut through the overwhelm and confusion, and get you heading in the right direction!

You can browse the digital marketing strategy course modules below.

Enrolments will open later this year, and initial spaces will be limited.

If you want to be updated as soon as more information is available, and be prepared to start 2020 with a successful digital marketing strategy, register your interest now!

Register your interest in the Digital Strategy Bootcamp!

Simply complete the details below and we will contact you as soon as more details of the online digital marketing strategy course are available, including when it is open for enrolments.

Completing this form will also add you to our email list to receive other email updates and resources. You can unsubscribe at any time.

“Would you tell me, please, which way I ought to go from here?”

“That depends a good deal on where you want to get to,” said the Cat.

“I don’t much care where” said Alice.

“Then it doesn’t matter which way you go…”

– Alice in Wonderland, Lewis Carrol

Course Modules

Here's an outline of what you can expect to tackle in our online Digital Strategy Bootcamp!

Aims + Objectives

Get crystal clear about what you want to achieve with actionable Aims and Objectives.

Brand Personality

Define the personality of your brand and let it shine through to attract the right people!

Available Resources

Let's get real about the resources you have available (time, people, money) and plan accordingly.

Content Strategy

Create content to achieve Aims + Objectives, attract your Target Audiences and reflect your Brand.

Implementation Plan

A strategy is worthless if not actioned! We have resources to get you set up and doing!

Conclusion

It's the conclusion of our course, but the beginning of your bright, shiny new digital strategy!

Who this course is for

Wondering whether this course is right for you…?

If you are feeling:

  • Frustrated with your digital and social media marketing
  • Not sure where to start
  • Not sure whether what you are doing is right, or even working
  • Confused and overwhelmed

Then this digital marketing strategy course is for you!

This course has been designed for:

  • Small business owners
  • Marketers: in-house, agency and freelance
  • Consultants
  • Professionals looking to enhance their online presence and brand

It does not matter if you:

  • Are just starting out
  • Have historical or current digital and social media marketing

This course will enable you to either:

  • Develop a plan to get you started
  • Help you review your existing digital marketing, and focus on what’s best for you

Register your interest via the form to be notified as soon as more information and enrolments are available.

smiling-woman-laptop-outside

Register your interest in the Digital Strategy Bootcamp!

Simply complete the details below and we will contact you as soon as more details of the online digital marketing strategy course are available, including when it is open for enrolments.

Completing this form will also add you to our email list to receive other email updates and resources. You can unsubscribe at any time.

“You have brains in your head. You have feet in your shoes.

You can steer yourself in any direction you choose.

You’re on your own, and you know what you know.

And you are the guy who’ll decide where to go.”

– Dr. Seuss

Questions?

There's no such thing as a stupid question…

We recommend allowing at least 2-3 hours per section (as a rough guide).

We’re probably a bit biased, but yes!

If you have any uncertainties about what you are doing, need to get others on board to help you out, or simply want to ensure you’re doing the right things to achieve your goals, then a strategy will help.

All materials will be delivered online, with a combination of videos, and worksheets and resources provided as PDF, Word and Excel files.

You may want to print resources out, and for some exercised in particular we strongly recommend large sheets of paper, textas/pens, and post its!

Technical support is provided, along with content support in our private Facebook Group.

If you require dedicated one-on-one feedback we can look at options to assist such as direct email support and online Zoom calls.

Not a problem! If you are looking to enhance your own personal or professional brand online, then a digital strategy can assist you as well.

You can still use the same framework to work through your individual aims, objectives, target audiences etc, to come up with the perfect plan to strategically manage your online presence.

Register your interest in the Digital Strategy Bootcamp!

Simply complete the details below and we will contact you as soon as more details of the online digital marketing strategy course are available, including when it is open for enrolments.

Completing this form will also add you to our email list to receive other email updates and resources. You can unsubscribe at any time.

Want a taste of what you can expect? Download our free 30-page Digital Marketing Reboot ebook.

About Your Trainer

Erica Stacey, Digital Marketer and Trainer

This online course has been created by Erica Stacey, a digital marketer and training professional who has 10 years working in the digital marketing industry with a range of individuals, businesses and organisations.

She has developed this successful digital strategy framework through years of experience, and will now share it through this online training.

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