
15
May
Strategic email marketing tips
Reading Time: < 1 minute
Must be a case of “if you build it they will come…”
Since my resolution earlier this year to improve my presentation skills by presenting more, I’ve had a number of opportunities arise. The most recent was for the Australian Marketing Institute on strategic email marketing.
The masterclass-style presentation covered:
- email marketing best practice
- important considerations for email marketing given the rise of mobile usage (making your campaigns mobile friendly)
- and complementing your other marketing endeavours – including social media – with email marketing.
I summarised the tips in a post on our agency’s blog. You can read my strategic email marketing tips here.