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It’s easy to get caught up in the “doing” of the digital and social media marketing, and to forget about the “reviewing” and “improving” of it.

The start of the year is a great time to do a stocktake of where you’ve come from, where you want to go, and update your plan to get there.

That’s why I put together this Digital Marketing Detox!

Not “detox” as in: keep-away-from-for-a-while-then-inevitably-go-back-to. But a detox that will help you review, cleanse, and refresh your digital marketing, to get you on track for a healthy 2014!

I shared them daily on my Facebook Page in early January, but you don’t have to have done it then, or even at the start of the year!

The idea is just to break up your review into smaller, more achievable tasks, rather than being overwhelmed by a full review of your digital or social media strategy. You can do it at any time.

Here’s a quick index to each day’s suggested task:

Oh yeah, there are 8 days in a digital marketing week…

Please also note that this is not a complete and comprehensive guide, but should give you some valuable tips on how to assess and improve your digital and social media marketing!

Erica Stacey

Erica is a Google Analytics and Google Ads certified professional, so you’re in qualified hands. Erica has had over a decade of experience – working for agencies and a wide range of clients – in digital and social media marketing strategy, website development, search engine optimisation (SEO) and marketing (SEM), content marketing, inbound marketing, online advertising and so much more. A professional in the field of design, branding and marketing, she is a trusted name in the South Australian and online community to help an array of businesses sort out and achieve their marketing objectives.

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