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These are a few of our favourite {internet} things…

Since the NFL season is in full swing, my favourite internet thing this week is the Seattle Seahawks Instagram account. Besides the obvious (Seattle + Football + Instagram)…they create some great looking content to share at the end of each quarter that always has me double tapping.


Bengals rally from a 24-7 4th quarter deficit to win in overtime on a walk-off field goal. #SEAvsCIN

A photo posted by Seattle Seahawks (@seahawks) on


When you have a look at past games, you’ll notice they use the same image layout over and over again. A great image from the game, the score and info about who they are playing and where. You can have the same type of content on your social channels! By using a tool such as Canva, create a template for something that is happening at your company and updates the appropriate elements as it happens.

To get you started, here are a few ideas…
– Wineries: wine reviews, scores, upcoming tastings
– NFP: campaign results (don’t forget your CTA to support it!)
– Yoga Studio: pose of the day
– Want some more ideas? Let’s grab a coffee and create a list!

Are you engaging with a brand/company that shares a similar type of content? Let me know, I’d love to follow them.

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