By segmenting your lists, your emails will outperform non segmented lists. Source
You’ll also unearth how to set up automated email marketing and nurture the subscribers on your list saving you time and money, driving higher open rates and conversions and how to avoid your emails ending up in the dreaded junk mail folder.
It’s time to stop guessing and start really communicating with value.
Please note: This course focuses on the best practices involved with advanced email marketing and introduction email marketing automation, rather than being an in depth demonstration of specific email marketing and automation platforms. It is ideal for anyone who wants to understand the options and capabilities with advanced email marketing, but is unable to focus on a single platform. We will mention various platforms, but focus on providing strategic skills and advice that can be used across multiple platforms. For specific email or marketing automation platform support, you can contact the platform itself, or contact us for dedicated consultancy support.
Please note: An existing email automation platform account is not required. This course is ideal for anyone who is wanting to take their email marketing to the next level, and wants to understand what is involved. As it is not platform specific (and we are definitely not trying to sell you a specific platform) it is an ideal way to understand the options and use the information to make an informed decision regarding which system you may proceed with.Become an email marketing master here.
The courses can be taken individually, but have also been designed to work together to build on the knowledge and skills gained.
There are also great discounts for booking three or more courses:
For multiple course bookings, you can also contact us to enquire about payment plan options.
As a specialist small business and sole trader online marketer, Fiona Blinco has a wealth of knowledge that she is ready to share for those who want to upgrade their online marketing prowess.
Her obvious passion lies with keeping customers loyal whilst discovering new ones via a savvy online presence.
She’ll help participants uncover the transformative ways of using databases and segmentation and other email marketing platforms out there to create and sustain, not just regular, but effective communication.
Erica is a Google Analytics, Google AdWords and Mobile Sites certified professional, so you’re in qualified hands.
She has also recently completed an intensive training bootcamp with the Institute of Code and has an extensive wealth of online proficiencies.
Erica has had over a decade of experience – working for agencies and a wide range of clients – in digital and social media marketing strategy, website development, search engine optimisation (SEO) and marketing (SEM), content marketing, inbound marketing, online advertising and so much more.
A professional in the field of design, branding and marketing, she is a trusted name in the Adelaide community to help an array of businesses sort out and achieve their marketing objectives.
In this follow on course, we delve deeper into segmentation, automated emails and subscriber nurturing, helping you save time and money and drive higher open and conversion rates with your email marketing.
Duration: Half day (morning)
Date: Thursday 10 May 2018
Time: 9am - 1pm (4 hours)
Location: The IVC, 19 Young Street, Adelaide, South Australia
Cost: $330 + BF + GST
Discount available when booked with other coursesJoin Now
Our half day courses are held in a dedicated computer training room which is conveniently located in the Adelaide CBD.
19 Young Street
Adelaide, South Australia
Heighten your email marketing campaigns with this introductory course to email marketing where we’ll thrust you into the profitable world of designing your templates, setting up subscriber lists, reporting and assessing performance and uncovering tricks and tips.
Thursday 26 April 2018
$330 + BF + GST